Wednesday, October 14, 2009

Monster vs. Vermonster

There is a rumbling sound coming from the Northeastern US. Art Rock Brewing in Vermont is facing a legal challenge over the name of their 'Vermonster' beer. The Vermonster is an American Barley Wine that is 10% abv, and 100 ibu. That is a BIG beer. Sweet on the tip of the tongue, hoppy at the back. The challenge over the name comes from Monster energy drinks. The two products are beverages based on sugar, and the similarity pretty much ends there. To think that anyone might confuse the two products is pretty ridiculous. One is targeted at refined beer drinkers, the other at horny teenagers apparently.

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